H&R BLOCK
Taxes are boring, confusing and overall soul-sucking. The goal of this campaign was to showcase that H&R Block knows when you don’t, so bring your taxes to the experts and you can get back to doing literally anything else. Tax season is rough, but H&R Block can get you through.
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TAX SEASON SURVIVAL KIT
A comprehensive Tax Season Survival Kit for H&R Block customers to help you organize your thoughts, celebrate doing the bare minimum, and bask in the pleasure of even having taxable equity. The box contains a number of items including a bag to keep all of your receipts in one place, a save the date card so April 15th doesn’t slip by, a checklist of all of the items you’ll need for filling, and two essential oils to keep you relaxed during the process.